Let’s face it—the average consumer never looks at a data privacy agreement. For most of us, the convenience of just using a cloud service, app or software trumps the rights and responsibilities that companies might restrict in their terms and conditions, usually well hidden inside pages upon pages of fine print that invite hasty scrolling to the “accept” button.
However, according to the latest research, this attitude is changing. Data privacy is becoming a concern, with 53% of Americans saying they’re worried AI will hurt people who want to keep their data private.
This number should warn companies trying to implement AI. Consumers are starting to care, especially if data around their identity is concerned. Thus, when implementing AI programs, organizations must carefully consider data ownership and protection to avoid alienating or angering their customers.
Let’s dive deeper into the evolving topic of AI and the havoc it can wreak with identity data. Now on Forbes!
https://www.forbes.com/sites/forbestechcouncil/2023/10/04/clone-me-data-ownership-in-the-age-of-ai